In 1978, pro surfers launched Gotcha, selling swim trunks from a garage in Laguna Beach, California. By 1982, Gotcha was a household name to surfers around the world. Gotcha became an industry leader by staying ahead of the curve. Always riding the edge and designed to provoke, Gotcha ads and catalogs garnered dozens of awards and commendations, and the Fishman logo became a pop culture icon. Gotcha continues to create boys apparel that articulates the individuality and athleticism of the coastal beach culture.


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